Our Humble Blog: SEO, WordPress, Marketing
Hello Einstein, and welcome–you are here because you are brainy and you want to know more about SEO, WordPress tips and tricks, local search, branding and marketing. Enjoy, and if you’d like to subscribe to our nuggets of wisdom, you can pick up an RSS feed through Feedburner, or follow us on Twitter..
Google Adwords has a bad rap these days. Companies are moving ad spend into social media–while missing hidden gems. Incidentally, I hear customers say all the time, “we tried Adwords and it didn’t work.” What they mean is, they tried search text ads in Adwords and that didn’t work. But Adwords is a constellation of ad […]
First Question: Why Use SVG Files With WordPress? Answer: File size. SVG Graphics Files can reduce image file size by 99%. With the use of SVG files, we’ve reduced the entire load size of https://www.tastyplacement.com to 311k at the time of this writing. SVG stands for Scalable Vector Graphics. Because an SVG file is vector-based, the image is essentially a tiny […]
There is no such thing as WordPress Hosting. It doesn’t exist.
Intro to Installing Dymanic Remarketing on Shopify Before we get started, let’s make one thing clear: The instructions below are only applicable for those of you wanting to set up Dynamic Remarketing through Google Analytics (GA). If you’re trying to set up Dynamic Remarketing through AdWords for Shopify, check out the instructions in this article. Before […]
Let’s get started: PLAs/Google Shopping Feed for Magento Okay let’s begin. We are going to setup Google Product Listing Ads within the Magento system. Here are the steps we will take and what we are going to need? We are going to use Magento obviously. Then we are going to purchase an extension through MagModules […]
Do I even have to say it? It’s. A. Scam. Google themselves warn that “Google does not charge for inclusion in Google Maps. Be wary of invoices for services received — especially if nobody in the business remembers purchasing those services. Make sure to perform due diligence on any financial transaction.” This is just the […]
Here’s how to fix the dreaded “HTTP error” when uploading images through WordPress’ media uploader. We’ve seen this with JPG files and it basically boils down to filesize or just a bad file. These Tips Will Fix “HTTP Error” on Media Upload 99% of the Time: Shrink the Image: Use Photoshop or Pixlr (online photo […]
In the last post we talked about how to get AMP working in WordPress and how to get it optimized for the Accelerated Mobile Pages search results. Today we’re going to talk about how to get Google Analytics working on the AMP content. We’re huge GA fans, and if we’re not tracking the traffic for […]
Do you have Accelerated Mobile Pages working? Unless you’re a major news outlet like The Guardian, you probably don’t. In this post, we’ll talk about what AMP is and what it’s not, how it will be hugely important for SEO (or totally irrelevent), and lastly how to get it working on your own WordPress site. […]
I wouldn’t trust a plugin to do a WordPress backup. First of all, how will you ever know that the plugin is secure? How will you know if the plugin is working correctly? Finally, you’ll need the plugin to restore the backup–what if the plugin isn’t updated for the current version of WordPress? To Backup WordPress […]
Introduction (Video Below) The following is a transcription of the video that appears below Hi. This is Michael David from Tasty Placement. I’m the author of WordPress Search Engine Optimization, now out on 2nd Edition on Packt Publishing. My agency is a Google Analytics Certified Partner agency and Google Certified Adwords Partners. And this is […]
It’s very easy, you just need to know the name of the standard page for the login screen: Go to your website in a browser. Type in the following after the website name: /wp-admin, so www.yoursite.com/wp-admin/ You’ll see a login screen. Enter your User Name and Password. If You Like This WordPress Tip: Check out […]
This article, Authority Links: What They Are and Why You Want Them, is an excerpt from our upcoming book, SEO for WordPress.
Yes we know! This has nothing to do with SEO, PPC, or anything else we do here at Tastyplacement. But we’ve been doing posters for a local racing series (Michael David participates), and we wanted to make a pure 1980s style racing poster based on a video game. We’ve got 8-bit design elements, like low […]
A Complete Starter Guide to Writing, Editing and Maintaining Your WordPress Site Updated for 2016! Congratulations on setting up your first WordPress web site. This is a guide to writing and editing webpages on your WordPress site. As you use, update, and maintain your site, you will begin to understand why WordPress is one of […]
We’ve been doing SEO for WordPress for a long time. A big part of that has always been controlling the amount, and quality, of indexed pages, since WordPress creates so many different flavors of content automatically. If you’ve read Michael David’s book on WordPress SEO, you’ve seen his ultimate robots.txt file https://www.tastyplacement.com/book-excerpt-the-ultimate-wordpress-robots-txt-file which goes something […]
This tutorial shows how to make a click-to-call link on a mobile website–and how to improve the conversion rate with a few tips and tricks. Includes code and instructions.
…with a bonus: Mobile Device Detection (updated for July 2017) Here’s the need: we have a responsive website, as pretty much 1/3 of the web has these days. We love receiving emails through our contact form from customers, and they are easy to track as Goals in Google Analytics and we feel they represent a more […]
This article examines the reasons behind WordPress’ power as an SEO platform, and also points to a few drawbacks.
(That Has Nothing to Do With Search Engine Optimization)… Or websites, or PPC, or marketing. Just gear we use and like. Ibanez Jet King JTK2: And the Ibanez ASB180 Semi-Hollow Bass: Review of the Ibanez ASB180 [by Michael, owner]: It’s 90% impressive. The construction quality is pretty close to Gibson USA level. There is […]