Design Matters: Superior Design Sells More Products and Services

We see it again and again…because we work so closely with clients and measure and analyze every possible element of their website data–web visitors, even down to inbound phone calls–we learn quite a bit about what works and what does not. Web design impacts your bottom line: an enlightened, fresh website design means more inbound customer calls.

It’s called conversion–that’s a fancy way of saying that your phone will ring more often with new customers. Customer conversion is part of web marketing, and it’s the component of web marketing where high rankings can’t help you. It’s your website’s design, navigation, and the copy itself that turns casual browsers into dedicated customers.

Testing Yields More Customers: We’ve Collected and Analyzed Data on Millions of Page Views

At TastyPlacement, we analyze and test all aspects of a website’s performance: including whether the website design is yielding inbound customer inquiries. We aren’t afraid to ditch a design if it isn’t performing well. We’ve collected and analyzed data on millions of our clients’ websites’ page views–and that experience leads to expertise.