In this tutorial, we’ll learn how to block bad bots and spiders from your website. We can save bandwidth and performance for customers, increase security, and prevent scrapers from putting duplicate content around the web. Quick Start Instructions/Roadmap For those looking to get started right away (without a lot of chit-chat), here are the steps [...]
SEO
Google Announces New Link Disavowal Tool

Google’s Matt Cutts announced at the PubCon marketing conference that Google is rolling out a new much-anticipated link disavowal tool. Bad links from poor quality sites can harm a site’s rankings in Google, and Google has implemented this tool to let webmasters remove bad links from their link profile. The tool will operate by uploading [...]
SEOFreddie Mercury’s Guide to SEO

Want to be an awesome SEO or digital marketer? Seek out Those of Epic Awesomeness and learn from them. If you think like a legend in your work life, your work will be legendary. And, after what must be my 5000th listening of A Night at the Opera, I started thinking about what lessons Freddie Mercury [...]
Siri Search Optimization

You may have heard that the iPhone’s new voice-command and personal/search assistant “Siri” will be “the end of SEO as we know it.” Undoubedly a shift is coming, but I for one doubt it will be as disruptive as the apocolyptos might have you believe. After all, we’re not all going to use only our [...]
mobile SEO, SEOHighlights From PubCon Vegas 2011

I’ve just returned from PubCon Las Vegas 2011 where I spoke on Hosting Issues and SEO, and Ways to Monetize a Blog. Bruce Clay’s staff did a great job of summarizing the Monetizing Your Blog segment, complete with some screenshots. It was a great conference with lots of national leaders in the disciplines of SEO, [...]
pubcon, SEODoes Google Hate Forum Sites? Millions of Pages Disappear From Index

Recently, just past the middle of 2010, the pages of forum sites have been disappearing from Google’s index. This new development has implications for ranking and PageRank. This article examines the phenomenon.
Google, search engine optimization, SEOGoogle Secure Search: Enhanced Privacy Tool That Che Guevara Would Love

Today, Google offered a new feature to enhance its already-robust search capabilities: Secure Search. Google is the first major search engine to offer search in a secure setting. Pictured below, the secure search works and looks just like traditional search, but operates on SSL (secure socket layer), and can be found here: https://www.google.com. The “https” [...]
GoogleTips for Writing High-Ranking SEO-Focused Content

Search Engine Optimization plays a major role in the popularity and page ranking of a website. But SEO is not just about putting keywords or phrases in your content. The quality, usefulness and relevance of what you put in your site makes it more appealing to visitors. There are already tons of websites on the [...]
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