Archive for 'Our Book: SEO for Wordpress'

Should You Disallow Old Link Structures With Robots.TXT?

Posted by: Michael David

Should You Disallow Old Link Structures With Robots.TXT?

Questions from Readers…

We’re getting great questions from readers of our book, WordPress 3.0 Search Engine Optimization. Today, Michael tackles a question sent in by Jeff of Houston, TX. Remember, send in those questions and feedback! We’re always  thrilled to help out our readers.

Hi Mr. David,

I’m sorry to contact you with such an insignificant matter, but I just got your book today and wanted to ask if you could clarify an issue that I have encountered. My site has been up ...

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Are Site-wide H1 Tags in WordPress Good or Bad?

Posted by: Michael David

Are Site-wide H1 Tags in WordPress Good or Bad?

Questions from Readers

The great thing about writing our book, WordPress 3.0 Search Engine Optimization, is we get to hear from all those readers who have taken our material and put it to work in the field. Today, we’ve got a fascinating question from Robert, who asks that question we confront every day in one way or another: Just how far should I trust Google’s sophistication?

Hi Michael,

I’m currently reading your Packt book on WordPress SEO, and I have a quick question ...

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Book Excerpt: Creating Keyword-Rich Content

Posted by: Michael David

Our book, WordPress 3.0 Search Engine Optimization is out on the stands of all the upscale local bookstores and online retailers in your neighborhood. But why buy before you try? Here’s one page out of the whole volume to give you a taste of the SEO tips and strategies that you’re missing.

 

Creating Keyword-Rich Content

It may seem unnatural to focus on a keyword when writing content for your website, but ...

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Book Excerpt: The Ultimate WordPress Robots.txt File

Posted by: Michael David

Book Excerpt: The Ultimate WordPress Robots.txt File

Let’s whet your appetite for our book SEO for WordPress in advance of the release date. This is a truly awesome excerpt because it talks about robots. The robots.txt file that is.

The Ultimate WordPress Robots.txt File

We learned in Chapter 2 that WordPress generates archive, tag, comment, and category pages that raise duplicate content issues. We can signal to search engines to ignore these duplicate content pages with a robots.txt ...

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Book Excerpt: Authority Links: What They Are and Why You Want Them

Posted by: Michael David

Book Excerpt: Authority Links: What They Are and Why You Want Them

The following is an excerpt from our upcoming book SEO for WordPress. You can sign up for an advance copy.

Authority Links: What They Are and Why You Want Them

There is a measure of power that some links possess that is independent of PageRank and it is the principle of authority links. Authority links are links from websites that have established a substantial degree of trust and authority ...

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SEO Master Class: The Mathematics and Operation of Google PageRank

Posted by: Michael David

SEO Master Class: The Mathematics and Operation of Google PageRank

The following is an excerpt from our upcoming book SEO for WordPress. You can sign up for an advance copy.

The Mathematics and Operation of Google PageRank

Google’s PageRank is part of its search algorithm; the other search engines’ ranking algorithms work similarly. Yahoo and Bing, while they obviously measure inbound link counts as a ranking factor, do not disclose to web users any measure of page value equivalent to ...

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SEO Master Class: Choosing a Keyword-Rich Domain Name

Posted by: Michael David

SEO Master Class: Choosing a Keyword-Rich Domain Name

The following is an excerpt from our upcoming book SEO for WordPress. You can sign up for an advance copy.

SEO Master Class: Choosing a Keyword-Rich Domain Name

Almost all websites will rely on primary keywords on core pages like the front page. If your keyword research teaches you that one phrase or a very small group of related phrases represents your high-volume, high-relevance primary keywords, then you’ll want to consider ...

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Book Excerpt: How to Use Demographic Data to Find Wealth Centers

Posted by: Michael David

Book Excerpt: How to Use Demographic Data to Find Wealth Centers

The following is an excerpt from our upcoming book SEO for WordPress. You can sign up for an advance copy.

Follow the People, Follow the Money

When building your keyword list, you’ll always want to return to the question “who is my customer?” If you are a deck builder, pool builder, or plastic surgeon, your customer is a homeowner (in the case of home services) and a person of financial means ...

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